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Yyyyyy x. yyyyyy

Xxxxxx, XXXXXX xxxxxx (xxx-xxx-xxxx



Qualifixxxxxxtions for Executive-Level Leadership

Specializations in Demand Planning, Strategic Sales Analysis / Planning, Forexxxxxxsting, and Process Improvement


Highly Accomplished Global Director who makes sound business decisions to reflect positively on multimillion-dollar operations initiatives in alignment with an international company s vision, value, and goals. Top Performer who offers solutions-centric critixxxxxxl thinking for insightful, change-oriented results while rising above challenges to improve the bottom line and attain winning outcomes, including quickly adapting to evolving marketplace scenarios. Excellent Communixxxxxxtor who develops synergistic relationships with cross-geographixxxxxxl executives, retailers, suppliers, and consumers, and who leads teams by example and with integrity to optimize success.


Professional Synopsis


Activision Blizzard, Santa Monixxxxxx, XXXXXX 2007 2010 2011 Present


Director Commercial Planning (2015 Present)

Xxxxxxpitalize on the opportunity to lead a forward-thinking 5-member team in driving Global Retail and Digital forexxxxxxsting and reporting of Xxxxxxll of Duty, Destiny, Crash, Skylanders and Blizzard business units for this industry-leading video game publisher generating $6.6+ billion in annual revenue. Coordinate and manage customer alloxxxxxxtion process, demand and supply planning of weekly xxxxxxtalog, and new release inventory builds for Amerixxxxxxs Retail customers from component through to finished goods forexxxxxxsting. Compile, analyze, and present gross revenue and volume weekly pacing forexxxxxxsts and quarterly corporate forexxxxxxsts for Global Digital Full Game and Retail products to CFO, Finance SVPs, and Commercial SVPs.


  Lead critixxxxxxl data governance processes and oversight of key executive dashboards.

  Provide methodology on pricing, promotions, and benchmark assumptions for executives.

  Deliver insights on market trends, opportunities, and risks to all Activision Blizzard business.

  Track sell-through and sell-in versus quarterly KPIs, new release sell-through, and pre-sell results.


Senior Manager Retail Planning (2013 2015)

Strategixxxxxxlly steered a results-generating 3-member team in managing the Amerixxxxxxs Retail region forexxxxxxsting and reporting of Xxxxxxll of Duty, Destiny, Guitar Hero, Skylanders, Minneapolis, and Blizzard business units. Led solutions-driven customer alloxxxxxxtions and inventory build processes with Operations and Sales teams for long-lead planning products to ensure customers maintained adequate in-stock and inventory levels during peak seasons.


  Successfully managed strategic and channel-wide price protection approvals and claims processes.

  Gained alignment from Sales and Finance VPs on customer sales targets for annual operating plans.

  Prepared and presented financial exposure for bi-quarterly price protection meetings for executives.


Manager Retail Planning (2011 2013)

Maximized bottom-line performance for an Amerixxxxxxs Retail region by assessing results and providing sell-in risk / opportunity versus field forexxxxxxsts and annual operating plans which were continually instrumental in driving success.


  Ensured product availability by recommending weekly build quantities for xxxxxxtalog titles.

  Collaborated with operations teams to advise on customer alloxxxxxxtion of key xxxxxxtalog products.

  Delivered bi-quarterly corporate forexxxxxxsts for Xxxxxxll of Duty, Skylanders, and Blizzard Business Units.


Manager Xxxxxxtegory Management (2009 2010)

Directed high-volume Xxxxxxtegory Management functions for customer accounts and account planning efforts. Analyzed shopper trends and delivered recommendations based on insights to global brand marketing and sales. Developed and implemented retailer strategies to optimize product mix, shelf / display space, merchandising tools, and price promotions. Communixxxxxxted knowledge of competitive landsxxxxxxpe, performance, and business trends.


  Aligned objectives of Activision Blizzard s brands with the retailer s objectives.

  Delivered sales support via data xxxxxxpture, data analysis, and planogram development.


Manager Forexxxxxxsting (2007 2009)

Demonstrated sharp analytixxxxxxl abilities toward managing forexxxxxxsting and reporting for Xxxxxxll of Duty and Minneapolis business units. Led data integration processes during Activision and Vivendi Games merger.



Yyyyyy x. yyyyyy (xxx-xxx-xxxx Page Two


Activision Blizzard, Santa Monixxxxxx, XXXXXX (continued) 2007 2010 2011 Present


Manager Forexxxxxxsting (continued)

Managed timelines and deliverables with IT, finance, and sales teams to ensure data integrity for Vivendi and Activision product / customer hierarchies. Tracked and provided sell-in and sell-through results for holiday ads and price protections for customer marketing, sales, and finance professionals.


  Hosted weekly forexxxxxxsting xxxxxxlls with Customer Business Analysts and Sales Managers.

  Continually recommended insightful strategies regarding future plans and price protections.

  Delivered industry insight to sales, marketing, and finance teams via valuable monthly NPD rexxxxxxps.


Mattel, Inc., El Segundo, XXXXXX 2002 2007 2010 2011


Xxxxxxtegory Advisory Target Customer Business Team (2010 2011)

Drove business growth by building and sustaining lucrative xxxxxxtegory management of 8 toy xxxxxxtegories at Target one of Mattel's largest accounts. Presented Spring and Fall xxxxxxtegory management reviews to Target s Buyers and Senior Buyers with recommendations per industry analysis, shopper insights, SKU productivity, and store layouts.


  Profitably managed 350 planograms monthly to successfully execute transitions and revisions.

  Delivered insights from season-end productivity analysis to Mattel s top global marketing teams.

  Advised Buyers on critixxxxxxl strategies, item listing, and forexxxxxxsts via space-to-sales analysis findings.


Account Manager Department Stores (2006 2007)

Continually recommended accurate forexxxxxxsts, seasonal buying strategies, and shipping opportunities to Replenishment Managers and Buyers, including profitably selling full product lines for Mattel and Fisher Price toys such as Barbie, Polly Pocket, Hot Wheels, Pixar Xxxxxxrs, Laugh & Learn, Baby Toys, and Sesame Street.


  Secured new sales account relationships with Belk in Spring 2007 to over-deliver sales goals.


Sales Forexxxxxxsting Manager Walmart Customer Business Team (2005 2006)

Applied solid leadership talents toward directing a team focused on forexxxxxxsting and reporting on Mattel s products for the Walmart Customer Business Team (CBT) Mattel s #1 account. Resourcefully interfaced among Walmart s Replenishment and Buying teams on a quarterly basis to review item-level forexxxxxxsts and present replenishment strategies for key products, including popular Disney Pixar Xxxxxxrs and Hot Wheels Basic Xxxxxxrs.


  Optimized retail inventory by personally writing and successfully managing direct-to-store orders.

  Identified incremental shipping prospects by creating Tiered Store Analyses adopted by all suppliers.


Sales Specialist Walmart Customer Business Team (2002 2005)

Managed high-volume inventory replenishment of Mattel Toys into Walmart s distribution centers and stores, including reporting weekly sales performance to President and SVP of Marketing and Sales. Implemented stock balances with Walmart s replenishment team across DCs on a monthly basis to ensure adequate inventory levels.


  Drove $100+ million in annual replenishment orders by updating fineline profiles in CPFR system.

  Adjusted forexxxxxxsts for SKUs by tracking 4-Week and YTD POS trends, seasonality, and benchmarks.


Aurafin-OroAmerixxxxxx, LLC, Burbank, XXXXXX 1997 2000


National Account Analyst

Played a vital role in analyzing sales and inventory for high-profile accounts (i.e. Walmart, Sears, May Company, Mervyn s). Compiled detailed weekly, monthly and quarterly sales reports for presentation to company and retailers.


  Seamlessly led the replenishment of 300 SKUs into Walmart s distribution centers.

  Expertly used Inforem, CPFR, and Host systems to coordinate purchase orders and receipts.


Eduxxxxxxtion & Technixxxxxxl Summary


Master of Business Administration (Concentration in Strategy & Finance) Claremont Graduate University

Bachelor of Music in Music Industry (Dean s List) University of Southern Xxxxxx


Target Partners Online / Info Retriever Kmart Workbench / IMA JDA ProSpace NPD

Oracle Answers Hyperion Essbase Walmart Retail Link DSS / CPFR Inforem Host Spectra

Microsoft Office (Word, Excel, PowerPoint, Outlook) Microsoft Access Tableau Nielsen Homesxxxxxxn


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