Date

Hiring Agent Name

Title

Company Name

Address

City/State/Zip Code

Dear__________________:

I am currently seeking a challenging career opportunity in a (INSERT TITLE OF TARGET POSITION) capacity and am submitting my resume for your review. In advance, thank you for your time and consideration.

As demonstrated in the accompanying resume, my professional qualifications include over 15 years of marketing experience; skilled in developing successful marketing campaigns for high profile clients. I have applied my skills and knowledge toward significantly increasing product exposure and effectively managing branding operations. To complement this background, I possess top notch communication skills and expertise in marketing to state, local, and federal public safety markets.

As an employee, you will find me to be a driven team player committed to supporting you in achieving your objectives through superior performance. I am confident that I could be a valuable asset to your organization, and look forward to interviewing with you in the near future.

Sincerely,

Marie Salcedo

Senior Marketing Executive eager to contribute 15+ years of experience to a progressive organization.

• Recognized for ability to design and deploy innovative marketing strategies to effectively drive business development initiatives and substantially increase company revenue.
• Possesses dynamic interpersonal skills, critical to leading high performance teams and interfacing with executive level employees.
• Regarded for the ability to deliver outstanding results with the highest degree of expertise, service and professionalism

Kronos Incorporated, Irvine, CA 2011-Present

Sr. Manager, Marketing (2015-Present)

• Leverage expert level knowledge of effective marketing strategies to successfully complete operations within a $1B global workforce management technology company.
• Chief responsibilities include oversight of two direct reports, as well as direct management of $600k budget.
• Design and deploy innovative marketing tactics to promote newly acquired products; create press releases as well as print material including brochures, data sheets, case studies and presentations.
• Perform in depth market trend research; remain ahead of the competition on current technology.
• Contribute extensively to account management and business development processes; maintain comprehensive database of customer references for sales use.
• Utilize strong leadership skills to facilitate product launches throughout multiple geographic regions.
• Generate detailed reports and presentations; relay results to appropriate parties.
• Strategically coordinate all aspects of public safety user conference agenda, consisting of 28+ sessions.

Senior Marketing Manager (2011-2015)

• Collaborated extensively with executive team and stakeholders to develop innovative marketing strategies appealing to specific demographics and continually drive company revenue.
• Pioneered lead generation processes, resulting in the delivery of 1,800+ leads annually.
• Tactically identified needs across demographic and upsold/cross-sold accordingly.
• Developed open lines of communication across channels in the public safety market to further promote brand.
• Contributed extensively to strategic planning efforts, preparation/management of $600k annual budget and coordination of tradeshows.

Principal Decision Systems International, Irvine, CA 2004-2011

Marketing Manager

• Led initiatives to develop high performance Marketing and Communication department within a software and services company targeting the public safety market.
• Recognized for adding 60+ clients annually; resulting in generation of $1M in yearly sales.
• Associated duties included management of $800k budget, marketing material creation and coordinating attendance for 12 tradeshows annually.
• Cultivated positive relationships with clients; implemented highly effective business development strategies to grow existing client base.
• Streamlined process improvement initiatives, resulting in a 50% increase in sales leads and increased user conference attendance.
• Conducted thorough market trend research and competitive analysis to remain up to date on current marketing strategies.
• Developed and launched TeleStaff.com; the most visited website in the public safety scheduling industry.

Previous Positions:

Citigroup Solomon Smith Barney (Formerly The Geneva Companies); Irvine, CA 1997-2002

Senior Marketing Analyst, Mergers and Acquisitions (1998-2003)

Research Associate, Mergers and Acquisitions (1997-1998)

Bachelor of Arts in English Literature, University of California