Digital marketing and direct response management leader with experience selling to consumers.

  Experience managing marketing roadmap and analytics, including customer acquisition and retention.

  Strong knowledge of Search Engine Optimization (SEO); Search Engine Marketing (SEM); Facebook; Twitter; Instagram; YouTube; LinkedIn; LiveJournal; Yelp; Posterous; Tumblr; Pinterest; Google Analytics and Ad Words; CMS, Shopify; and WordPress.

  Drafted content for press releases, blogs, white papers, business plans, direct mail and videos.

  Proficient with Microsoft Office Suite, including Visio, Excel (pivot tables, visualizations) and PowerPoint (animation); Adobe Photoshop, Illustrator, InDesign, Dreamweaver and After Effects; HTTP; CSS; Tableau; WP; Jumla; Drupal; HTML; and JavaScript.

  Master of Business Administration (MBA); pending (3.8 GPA).

  Fluent in English, Serbian, Croatian and Bosnian.

> Content Management > Online Marketing > Product Marketing > Performance Marketing

> Social Media Marketing > Web Design/Analytics > Marketing Strategy > Direct Email Xxxxxxmpaigns

> Copywriting > Community Management > Online Branding > CRM

> Media Planning > Ad Buying > Merchandising > Fulfillment

International Technologixxxxxxl University (ITU) Xxxxxx, XXXXXX Oct. 2016-Present

Student Services Coordinator

  Co-lead social media activities, the strategic plan and help craft plans/policies for communixxxxxxtions.

  Collaborate and support team members with on-xxxxxxmpus workshops and events.

  Write press releases; announcements from the President and Provost; and for events.

  Support marketing personnel with accurate and timely website updates and communixxxxxxtions to students.

Sonim Technologies San Mateo, XXXXXX June 2013-Sept. 2016

Social Media Manager/Web Admin

  Reporting to the CEO, managed content for multiple websites and a xxxxxxtalog, including for e-commerce sites.

  Demonstrated strong writing skills to draft content for social media; Microsoft PowerPoint presentations; executive biographies; data sheets; and user guides.

  Collaborated effectively with personnel across sales, web analytics and finance, as well as operations across three loxxxxxxtions on forexxxxxxsting and to manage stock and inventory.

  Managed analytics/reporting such as web sales, demos, inventory, forexxxxxxsting and Gantt charts.

Marketing Specialist, Accessories Division

  Led product marketing and setup for all accessories, including photography, videos, demo kits and website.

  Worked with sales team to ensure they had training and marketing assets to sell more than 100 accessories.

  Collaborated with the after sales team to ensure refunds and returns were properly handled.

Stanford Ticket Office Stanford, XXXXXX Sept. 2011-June 2013

Arts Ticketing Manager

  Achieved a 400% increase in weekly reach across Facebook and Twitter after drafted copy for social media.

  Led more than 20 students, including organizing shows, managed payment/closed out shows.

PING; Positive Innovation for the Next Generation (PING) Gaborone, Botswana Apr. 2011-Aug. 2011

IT Manager/Healthxxxxxxre Technixxxxxxl Writer

  Managed the website, as well as social media marketing and press releases.

  Documented 19 health/youth-related technology projects, as well as high school age and college mentorship programs, to help duplixxxxxxte efforts to other Afrixxxxxxn countries.

Online Marketing & Design, Elemental Wellness Center Xxxxxx, XXXXXX Aug. 2010-Mar. 2011

  Grew Twitter fans 600% and Facebook fans from 300 to 6,000 while acquiring over 3,000 SMS followers.

  Created Facebook tabs (raffle tab, strain menu tab in FBML and iframe) and WordPress sites.

  Developed SEM strategy (Google Maps, Yahoo, Bing and Google).

  Created weekly newspaper advertisements (Metro); a bi-monthly newsletter; monthly magazine ads; banners; maps; and posters for in-house events and physician offices, including QR codes.

Sunnyvale Ford Lincoln Mercury Sunnyvale, XXXXXX Mar. 2010-Aug. 2010

Internet/Business Development Consultant & SEO/Marketing Specialist

  Achieved a 100% increase in traffic to dealership website by leveraging social media marketing, SEO and SEM.

  Contributed to parts and service revenue after creating an interactive, welcome CD for new xxxxxxr buyers.

Techstone Soft Roseville, XXXXXX Oct. 2008-Feb. 2009 Marketing Manager

  Worked closely with the founders and CEO and founders to develop business plan; executive summary; global marketing strategy; design of website; terms of use (MobiWee.com); white papers; and documents for patents.

  Led internal projects to launch different iterations of MobiWee Client over several OS platforms.

  Designed trade show booths and marketing materials.

US Market Access Center Xxxxxx, XXXXXX Aug. 2007-Oct. 2008

Associate Consultant

  Generated customized and detailed reports and presentations for international IT, solar and life science companies, including competitive analysis; competitive strategy; technology and market trends; potential distribution channels; product loxxxxxxlization requirements; and original promotional concepts.

Master of Business Administration (MBA); pending (3.8 GPA)

International Technologixxxxxxl University (ITU)

BA, Philosophy and Amerixxxxxxn Studies; minors in Logic, Media Studies, Ethics & Culture, Philosophy of Mind

University of Xxxxxx, Davis

Dear Hiring Manager:

With this letter, I wish to express my strong interest in joining your organization as a (INSERT JOB TITLE HERE).

As demonstrated in the accompanying resume, I am a digital marketing and direct response management leader with experience selling to consumers. My experience includes managing a marketing roadmap as well as analytics, including customer acquisition and retention. I have strong knowledge of Search Engine Optimization (SEO); Search Engine Marketing (SEM); Facebook; Twitter; Instagram; YouTube; LinkedIn; LiveJournal; Yelp; Posterous; Tumblr; Pinterest; Google Analytics and AdWords; CMS, Shopify; and WordPress. Among my additional unique qualifixxxxxxtions and achievements:

  Increased Twitter fans 600% and Facebook fans 400%.

  Led SEM strategy (Google Maps, Yahoo, Bing and Google).

  Achieved a 100% increase in traffic to a dealership website by leveraging social media, SEO and SEM.

  Demonstrated strong writing skills to draft content for social media; press releases; blogs; white papers; business plans; direct mail; videos; PowerPoint presentations; executive biographies; data sheets; and user guides.

  Designed trade show booths and marketing materials.

  Master of Business Administration (MBA); pending (3.8 GPA).

As your leader, you will find me to be a team player committed to exceeding your performance goals. I have no doubt that I would be a valuable asset to your operations, and look forward to interviewing with you in the near future.

Sincerely,

Yyyyyy x. yyyyyy

xxx-xxx-xxxx