Dedicated and accomplished Strategic Leader with 15+ years of experience and a solid track record of achieving exceptional levels of productivity along with a demonstrated background in improving efficient business operations, designing innovative marketing campaigns, and building positive relationships with others. Equipped with high-level communication and presentation skills with a commitment to superior client service and satisfaction. Offer solid supervisory abilities with experience in leading large-scale projects, managing cross-functional teams, and implementing innovative processes.

B2B/B2C Marketing Team Leadership/Motivation Staff Management/Development Self-Motivated

Key Client Retention Relationship Building Staff Development Marketing Project Management

Trade Show Attendance Campaign Development Strategy Alignment Project Workflow Design

  Direct day to day account management operations within a fast-paced environment with a focus on increasing productivity, efficiency, and operational revenue

  Manage client workflow logistics which includes designing and implementing digital strategies related to website redesigns, email marketing campaigns, mobile applications, experiential marketing, and internal marketing communication

  Create innovative annual tactical plans for several key clients which include ExxonMobil, Lincoln Financial Group, Bayer Healthcare, ModSpace, Atlantic Exhibits, The Philadelphia Ronald McDonald House, and Shire Pharmaceuticals

  Played a lead role in the sell and management of the organization s first Agency of Record contract which was valued at over $1 million and held clients located in over 60 countries

  Act as a liaison between external and internal departments, supervise cross-functional teams, and manage an internal PMP program

  President of the Fun Committee (2014-2017) and awarded Employee of the Year (2017)

  Coordinated various account management functions which included monitoring client workflow logistics and acting as the client s initial point of contact

  Supervised a team of client services team members which required providing individualized coaching and feedback in addition to diffusing escalated employee relations issues

  Generated and executed detailed RFP documentation, defined project scope based on client needs, and oversaw both agency branding and marketing efforts

  Performed comprehensive research which resulted in identifying market trends and generating research reports for creative development teams

  Managed key client account logistics within an agency environment which included creating strategic marketing plans, generating customer billing documents, and monitoring metrics

  Coordinated large-scale client events and/or conferences, supervised junior level Account Managers, and led advertising campaign development

  Instrumental in the management of Mars, Inc., accounts which required managing a budget of approximately $3 million and overseeing all marketing materials (displays, promotions, etc )

  Developed innovative workflows for use by internal departments, created comprehensive marketing materials, and maintained positive rapport with partners, printers, and clients

  Coordinated account management tasks within a successful advertising agency which required reviewing/evaluating products and identifying specific advertising requirements of each client

  Designed innovative marketing strategies, maintained communication between clients and internal teams, and supervised budgetary items related to campaign costs

  Oversaw the management of key client accounts which included completing daily account maintenance, coordinating meetings, and supporting account marketing efforts

  Monitored client account metrics to ensure marketing goals were being attained in addition to attending annual trade shows on behalf of clients 

  Managed sales and marketing logistics which included monitoring Sales Department budgets, completing detailed profit analysis, and generating monthly sales reports for key accounts

  Supervised outside graphic design agencies, led several new product launches throughout North America, distributed comprehensive sales/marketing materials, and administered several reporting systems such as UCC Net, Qlik View, IRI, and Spectra

Additional Professional Experience with Sara Lee Household and Body Care Includes: Marketing Assistant-Marketing Services, Marketing Services Coordinator, and Customer Support Specialist

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Dear__________________:

I am currently seeking a challenging new career opportunity as (JOB TITLE) and am submitting my resume for your review.  In advance, thank you for your time and consideration.

As demonstrated in the accompanying resume, my professional qualifications include a strong background in both strategic marketing and account management roles with experience in designing innovative marketing campaigns, supervising cross-functional teams, managing large-scale marketing projects, and performing detailed financial analysis. In addition, I have a demonstrated ability to maintain positive rapport with others and lead complex projects.  

To complement my professional experience, I also possess stellar interpersonal and communication skills with an impressive educational background which includes a Bachelor s Degree from Pennsylvania State University.  

As an employee, you will find me to be a driven team player committed to supporting you in achieving your objectives through superior performance.  I am confident that I could be a valuable asset to your organization, and look forward to interviewing with you in the near future.

Sincerely,

Yyyyyy x. yyyyyy