- 129 Woodridge Dr. Ÿ Xxxxxx, XXXXXX xxxxxx ( (xxx-xxx-xxxx * abc@xyz.com

Marketing Management

Qualifications Profile

    Highly self-motivated and results-driven management professional with more than 14 years providing high-performance marketing & sales, CRM & customer service, business management, and IT project management in the financial services and healthcare sectors.

    Detail-oriented without losing sight of the big picture, analytical and methodical with critical thinking to strategize solutions in addressing work issues even under stressful work conditions.

    Well-organized with multitasking and prioritization skills that optimize resources to achieve outstanding results.

    Decisive leadership, strong people management, and exceptional interpersonal communication skills that inspire confidence while forging teamwork synergies with colleagues and subordinates across diverse ethnicities.

Key Expertise

Marketing & Sales

    Marketing (Trad. & Online)

    Business Development

    Retail Sales Management

    Territory Sales Administration

    Multiple Account Management

    Customer Service Management

    Relationship Management (Customers, Public, & Suppliers)

    Market Research & Planning

    Business Intelligence Analysis

    Event Management

    Product Presentation

    Product Branding & Positioning

    Merchandise Inventory Management

Project Management

    Multiple Concurrent Project Management

    Systems/Business Needs Analysis

    AGILE/Waterfall Mythologies

    PERT/CPM Documentation

    SDLC Management

    Project Budget Administration

    Post Implementation Support

Business Management

    Strategic Planning & Execution

    Inventory Management

    Service Support Administration

    Time Management

    Total Quality Management

    Process/Workflow Improvement

    Profitability Management

    Inter-Office Coordination

    Negotiations & Diplomacy

    Policies & Regulatory Compliance

    Staff Supervision & Training

    Office & Staff Administration

    Records & Document Management

Technical

    MS Office (Word, Excel, PowerPoint, Access, & Outlook)

    MS Project, Visio,

    Adobe PhotoShop, Illustrator, Acrobat DC

    Email/Webmail, Web Research, Social Networking, & Online Collaborative Computing(SharePoint)

Professional Experience

Xxxxxx Medical Society (Xxxxxxmed) Ÿ Xxxxxx, XXXXXX

    Collaborate with the Executive Director in executing marketing camxxxxxxigns, conducting market research, processing/analyzing reports, and arranging board meetings for 30+ physician client groups.

    Research and improve on the marketing strategies of each physician client group, generating more responsive marketing strategies to meet their needs.

    Implement innovative integrated media strategies and programs across print, digital, mobile, social media, and event platforms, analyzing ROI for digital and direct mail camxxxxxxigns.

    Oversaw production of high-quality print publications such as magazines,

    Manage production schedules and accounts xxxxxxyable for projects.

JPMorgan Chase Co.Ÿ Mechanicsburg, XXXXXX

    Worked in the project office team for the Chase Ultimate Rewards loyalty platform, leading teams across technical, financial and business disciplines.

    Provided strategic direction and focus in meeting business objectives, ensuring project deliverables were completed on time, on budget and with the desired results.

    Harnessed AGILE and Waterfall approaches depending on project specifics and client goals, creating detailed project charters and team performance metrics. Managed project risks and facilities issue resolution.

    Developed and presented project progress reports and expected deliverables to senior management in weekly executive operating steering committee meetings.

    Led and managed 60 team members, and 5 IT / marketing professionals in a high-profile 2-year IT project with a $6M budget that significantly enhanced customer service to more than 8 million customers.

- 129 Woodridge Dr. Ÿ Xxxxxx, XXXXXX xxxxxx ( (xxx-xxx-xxxx * abc@xyz.com

Professional Experience (continued)

    Managed cross-functional teams in enhancing online marketing for the Chase.com commercial portal.

    Ensured compliance with service quality standards for all Chase business stakeholders, fostering professional relationships with clients, providing clear business direction to the team, and conducting regular progress reporting to senior executives.

    Directed, coordinated and supervised a team of 15-20 technicians in handling resolution of technical issues.

    Oversaw expected deliverables for a team of 25-30 developers with 90% in remote and offshore locations.

    Managed high-probability risks associated with internal and external projects.

    Implemented various process improvements to streamline system development life cycle (SDLC).

    Coached and mentored junior management and staff on new policies, procedures and industry regulations.

Xxxxxx State Employees Credit Union Ÿ Xxxxxx, XXXXXX

    Managed a team of 8 marketing professionals discharging their responsibilities in marketing and advertising.

    Oversaw market positioning and brand management, budget management, media planning and buying, lead generation, content marketing, agency management, online and social media marketing.

    Developed and executed annual marketing plans and revenue forecasts to achieve financial targets.

    Conducted continuing customer/market research and demographic profiling to target unmet market needs ahead of competitors.

    Collaborated with product managers and senior teams to develop the business, position new and existing products, create ad copies, and execute marketing plans and strategies to ensure world class customer experience.

    Developed and executed marketing camxxxxxxigns/programs that catapulted the comxxxxxxny as a major lending institution while increasing market penetration.

Education & Credentials

XXXXXX STATE UNIVERSITY Ÿ State College, XXXXXX

B.A. Journalism | B.A. Psychology

Awards & Recognition

    "Most Dedicated" Employee for the Chase Loyalty Platform

    Award of Excellence for Outstanding Advertising: Go Branchless Camxxxxxxign

    Award of Excellence for Segmented Marketing: New Member Experience Camxxxxxxign

    Best of Public Relations Communications Award for Fraud Awareness

    Record Loan Growth: Great Rate Camxxxxxxign