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Yyyyyy x. yyyyyy
7745 Fortress Peak Ct. | Las Vegas, NV 89166 xxx-xxx-xxxx | abc@xyz.com
Senior Sales & Account Executive
Focused, self-assured and results-centered sales professional with demonstrated acumen specific to strategic marketing, team building and contract negotiations. Leverage influential talents to cultivate strategic relationships, boost customer base and maximize account selling potential. Deliver superb customer service at all times in order to meet or surpass revenue goals and establish a sense of corporate value. Core competencies include sales, marketing, account management and public relations, to name a few. Seek to call on marketing experience in any number of categories using strong media background. Foster and sustain positive, lasting working relationships. Adept in managing teams using an extensive sales background that is transferable to any role. In search of a corporate sales role with a major NBA team that will allow for leverage of energy, drive and other core talents. Also open to elevating career in other executive capacities including work with national media brands or opportunities that will offer the prospect to manage high-performing teams.
Career Highlights
Grow and supervise a multi-million-dollar portfolio of accounts including MGM Resorts International, Caesar s Entertainment, Wynn Casino Resorts, Vegas.com and the Las Vegas Convention & Visitors Authority, home to What happens in Vegas, Stays in Vegas (Tribune)
Additional clients include Loews hotel chain, Indian Gaming properties, tourism offices of state territories (AOT, UOT, NMCVB, etc.), AEG Worldwide, Celine Dion, Andrea Bocelli, UFC, Elton John, Mariah Carey, Cirque du Soleil, etc. (Tribune)
Worked from 2012-2013 to brand, market and manage PR/media; secured a much-desired, Zagat-rated Las Vegas Chef to create a custom menu and launch the Brushfire Tacos y Tapas brand, now the #1 Mexican restaurant in Peoria, AZ
Efficaciously established and led cross-functional sales teams to achieve aggressive performance objectives; included work with Account Managers, traffic and support staff (Kellogg)
Bolstered company revenue by consistently surpassing both individual and team sales goals (Kellogg)
Drove media planning, buying and implementation efforts across three properties; Harrah s, Rio and Binion s
Earned the Diamond Club Sales Achievement Award for 2005 with the LA Times; also noted as the Top Producer with the paper and received monetary and gift rewards during the One Day Sale bi-annual sales contest
Honored with a series of sales contests wins, resulting in a trip to Hawaii and another to Mexico; also entered a contest that yielded receipt of an iPad
Professional History
TRIBUNE MEDIA - LOS ANGELES TIMES & CHICAGO TRIBUNE
National Senior Regional Account Executive, 2007-Present
Worked in a travel and entertainment representative role to manage a territory in Las Vegas, as well as the entire states of AZ, NV, Oregon, NM and UT
Leverage off-the-shelf and customized advertising tools to achieve or surpass set sales goals
Played a key role in securing multiple individual accounts, each valued at over $1.3M in a challenging market climate
Develop and oversee multimedia marketing and advertising campaigns for new and ongoing clients across print titles, digital domains, mobile mediums and broadcast (KTLA)
Work with Lamar Outdoor and lead sponsorship of major events including Taste of LA, the Travel & Adventure Show, the Festival of Books and Jonathan Gold s Bite Nite of LA
Lead advertising, public relations and publishing for the quarterly-published Las Vegas Travel Guide
Ensure that corporate interests are optimally represented by attending industry events to further expand client network and strengthen important professional relationships
KELLOGG MEDIA GROUP/WHAT S ON: THE LAS VEGAS GUIDE LLC
Publisher, Clubplanet Magazine, 2006-2007
Skillfully integrated the KMG magazine sales plan in order to penetrate the Las Vegas marketplace using effective, innovative sales tactics
Designed a comprehensive media kit, which integrated the magazine product into the KMG production department while streamlining processes
Directed magazine logistical efforts including editorial and art direction, as well as accounting procedures and traffic
Earned a promotion to manage new magazine sales, oversee a dynamic sales team and drive product development efforts
Yyyyyy x. yyyyyy
Continued
Associate Publisher, What s On Magazine, 2006-2017
Increased the overall company client base, particularly within high volume accounts through tenacious negotiation of numerous multi-million-dollar corporate contracts
Brokered deals with MGM/Mirage properties, Harrah s Entertainment, Wynn Casino Resorts, Stratosphere Hotel Casino, The Palms, Mandarin Oriental, Cosmopolitan and other major casino resorts located in the Las Vegas market
Created and directed functions for brand-driven local advertising and marketing endeavors
Received this promotion to oversee a What s On print advertising client base that totaled $10M
Account Manager, What s On Magazine, 2004-2006
Prospected tirelessly to secure new business; consistently exceeded all new account revenue objectives
Crafted holistic advertising and distribution programs that aligned with each individual client s needs
Regained previously lost business and retained numerous account renewals as well
Achieved growth and maintenance of an account portfolio totaling $6M
HARRAH S WESTERN DIVISION
Media Planner & Buyer, 2003-2004
Worked diligently with a large volume of regional and national print, outdoor and broadcast partners to negotiate and secure contracts
Upheld high levels of budget accountability across assigned properties with a $30M budget or higher
Suggested the use of cutting-edge new systems for media implementation, reconciliation and accounting purposes
IMAGE MEDIA
Owner, 2002-2006
Brokered fair, cost-effective deals for printing and graphic design services
Cultivated and sustained print programs for clients, including the City of Clark County and Blue Cross/Blue Shield
Also worked as a Corporate Account Manager for Kinko s Corporate (1998-2002) and
a Media Buyer/Planner with Shonkwiler/Marcoux Advertising (1995-1998)
Education & Credentials
Bachelor of Arts, Communications-Advertising and Marketing Emphasis, University of Nevada Las Vegas
Training, Miller Heiman Strategic Selling, The Media School a Division of Media Week
Training, Spin Selling Professional Sales, The Media School a Division of Media Week
Professional & Community Involvement
Member, American Advertising Federation
Member, American Marketing Association
Fundraiser, Blind Connect
Volunteer, Junior League
Board Member, Habitat for Humanity, 2014-2016
Curator, Canyon Ridge Church Job Fair, 2013-2014
Yyyyyy x. yyyyyy
7745 Fortress Peak Ct. | Las Vegas, NV 89166 xxx-xxx-xxxx | abc@xyz.com
March 16, 2018
Hiring Agent Name
Title
Company Name
Address
City/State/Zip Code
Dear [Hiring Agent Name],
I am pleased to submit my application materials for the (INSERT TITLE OF TARGET POSITION) vacancy and am submitting my documents for your review. As illustrated in the accompanying resume, my professional qualifications include the following accomplishments:
- As an executive-level professional, I bring to any sales and account management position years of progressive, honorable experience. I am skilled in various expert areas including Relationship Building, Interpersonal Communications, Territory Management and Strategic Planning, among others.
- Over the course of my career, I ve proven myself an expert in guiding and inspiring my peers and superiors to achieve success. I lead by example and am able to ultimately sustain lasting relationships with stakeholders at all levels, both individually or within a team.
- I boast a proven record of delivering direction and guidance in deadline-driven, fast-paced environments that call for adaptability, time management and the ability to thrive under pressure. This will serve me well in any executive-level position.
- Other core competencies include Critical Thinking, Marketing, Advertising, Contract Negotiation, and many others.
- Besides my strong practical background, I have a B.A. in Communications with an Advertising and Marketing Emphasis. I ve also participated in and completed trainings in Miller Heiman Strategic Selling and Spin Selling Professional Sales through The Media School. I also stay active in numerous professional and community-based organizations.
I am a focused, capable and highly experienced applicant committed to supporting the long-term goals of an innovative, reputable firm. I am confident that I could be a valuable asset to your organization, and look forward to interviewing with you in the near future.
Yours Truly,
Yyyyyy x. yyyyyy
Enc. Resume
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