Driven, results-oriented Sales Professional possessing 25+ years of experience driving company revenue and substantially growing existing business throughout various industries. Proven track record of implement highly effective business development, negotiation and pricing strategies to increase company profitability. Possesses dynamic interpersonal communication skills, instrumental to rapidly establishing rapport with clientele and forming lasting relationships.

  Skilled in deploying various tactics, including networking and cold calling, to grow client base.

  Consistently recognized for achieving and surpassing sales goals of up to $2M in annual revenue.

  Regarded for the ability to deliver outstanding results with the highest degree of expertise, service and professionalism.

  Comprehensive understanding of the skills needed to anticipate, meet and exceed client expectations in a proactive and courteous manner.

Tennant Company, Southern California Territory 2014 Present

Account Manager

Leverage sales expertise to continually achieve and surpass annual quota of $1.5M; successfully promote company services to high profile industrial companies, grow existing book of business and drive company revenue.

  Demonstrate top notch interpersonal skills; rapidly establish rapport with customers, make knowledge based recommendations and conduct thorough follow up to ensure satisfaction.

  Utilize innovative strategies, including prospecting and networking to substantially increase customer base.

  Conduct thorough market trend research to remain up to date on industry updates.

  Use strong negotiation abilities; ensure favorable terms throughout all interactions.

  Collaborate extensively with team members and upper level management to streamline existing processes and optimize efficiency.

  Design and deploy marketing material to attract new business.

  Thoroughly track account information, including daily activities and leads.

MSA SYSTEM INTEGRATION, Irvine, California 2011 2012

Business Development Manager

Promoted various services, software, hardware, networked video / CCTV, Access Control, Fire Alarm, remote video monitoring and intrusion, within one of the nation s premier integration companies.

  Continually achieved annual sales of up to $2M throughout the Greater Los Angeles & Valley Areas while simultaneously exceeding required gross margin levels.

  Cultivated positive relationships with various clientele, including business owners, electrical contractors, general contractors, architectural & engineering firms.

  Strategically generated proposals, designed systems, ensured favorable terms throughout pricing, and conducted thorough post sale follow up to ensure satisfaction.

SIMPLEXGRINNELL Glendale, California 2010 2011

Systems Sales Representative

Significantly increased sales of various products and services, including fire alarm, fire sprinkler, fire suppression, integrated security, sound and healthcare communications systems.

         Scope of responsibility included scheduling sales calls, following up on leads and employing highly effective marketing strategies.

• Analyzed customer needs to deliver on point sales presentations that gained trust and confidence.
• Increased revenue by 20% by developing a highly effective sales plan to include segmenting the territory based on customer type, qualifying/prioritizing opportunities and maintaining inventory records.
• Coordinated various services, including installations and customer training to ensure complete customer satisfaction.
• Led seminars and demonstrations to generate and develop quality leads for prospective customers.

Vas Security Systems Simi Valley, California 2000 2010

Business Development Manager / Outside Systems Sales

Responsible for systems sales with a diverse profile of enterprise level clients and a multitude of low voltage product offerings. 

• Continually generated $2M in annual revenue of CCTV, Fire Life Safety, Access Control, Intrusion, Nurse Call and other low voltage products / systems throughout the Greater Los Angeles & Valley Areas.
• Leveraged excellent interpersonal skills to develop and maintain strong long-term relationships with commercial & industrial complexes, building owners, government agencies, property management firms, campus style and healthcare profile facilities.
• Drove the full professional sales cycle, including client generation, systems design / layout, pricing, proposal generation, follow up and sales close.
• Obtained vast amounts of contracts through repeat business and word-of-mouth advertising.
• Utilized vast negotiation and strategic pricing talents to ensure maximum profitability while addressing all client system preferences.

Palmdale Check Cashing Palmdale, California 1996 2000

Business Owner/Operator

Fulfilled key proprietary role within check cashing and financial service business; oversaw business development processes, sales and operations management.

• Made exemplary use of market research and strategic planning skills to design the most profitable and manageable financial operation while satisfying local market demands.
• Significantly improved company and service visibility through the creation and management of highly effective promotional and advertising strategies.
• Continually grew annual sales from 30% to 45% through the expansion of available financial services such as payment centers and Pay Day Loans.

Geac/FasFax Corp. Irvine, California 1991 1996

Sales Executive/Field Service Engineer

Assumed key sales position within one of the largest dealers of restaurant Point of Sale systems; main responsibilities included installation, troubleshooting and maintenance of POS systems.

• Maintained an extensive parts inventory to ensure optimal effectiveness of service efforts while minimizing needless downtime.
• Continually resolved escalated technical issues, including one location that had been inoperative for several days, through the use of expert troubleshooting and issue isolation talents.

DeVry University BA/Business Finance/Present