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Yyyyyy x. yyyyyy
2828 N. 74th St. │ Milwaukee, WI 53210 │ 414-435-8299 │ abc@xyz.com
Summary of Qualifications
Marketing leader with a work history of successfully promoting multiple businesses to achieve sales goals.
Consistently exceeding performance objectives by understanding the needs of customers.
Created marketing strategies, plans and campaigns targeting the ideal buyer of company products and services.
Stellar listening, verbal communication and interpersonal skills to build relationships with key stakeholders.
Proficient with Microsoft Office Suite and Visio.
Areas of Expertise
> Marketing Strategy > Marketing Campaign Execution > Social Media Marketing
> Product Management > Consumer Analysis > Product Education
Professional Experience
Design Consultant, Kohler/First Supply Wauwatosa, WI Jan. 2017-Present
Market and promote the Kohler flagship brand of bath and kitchen products and services.
Understand the needs of buyers by listening to what they are looking for in bath and kitchen products.
Study consumer expectations in order to effectively market and promote services to their needs.
Educate prospective and existing buyers about the full line of Kohler, Kallista and Ann Saks products.
Assess the individual needs of a customer and tailor products and services that are an ideal match.
President/CEO, Rachum, Inc. Glendale, WI Feb. 2012-Oct. 2016
Built a business from the ground up that successfully marketed to dog owners, including online.
Created marketing and advertising plans to promote a daycare and boarding business for dog owners.
Achieved net gains of
13%, 7% and 18% over three years, partly due to successful marketing on Yelp!
Small Business Specialist, Wisconsin Women s Business Initiative Milwaukee, WI May 2007-Jan. 2009
Demonstrated marketing and sales knowledge to promote small business owned by women.
Increased attendance at company sponsored workshops by 30%.
Managing Partner, Healthrite Chiropractic Wauwatosa, WI Mar. 2004-Apr. 2007
Successfully marketed a chiropractic business by targeting outreach efforts to customer base.
Turned around the performance of the practice, selling it for a profit.
Vice President, New Markets, Kinsa Oak Creek, WI Oct. 2003-Mar. 2004
Worked with the President of the company to create its strategic plan and promote the business.
Part-Time Instructor, Waukesha County Technical College Pewaukee, WI Aug. 2002-Jan. 2004
Taught a marketing principles course to more than 60 students per semester, including developing curriculum.
Part-Time Instructor, University of Phoenix Brookfield, WI Jan. 2004-May 2004
Instructed a marketing course to graduate students.
Education and Training
Digital Marketing Certificate Program, currently enrolled
Project Management Certificate, University of Wisconsin, Milwaukee, Wisconsin
Master of Science (MS), Management, Cardinal Stritch University Glendale, WI
Bachelor of Arts (BA), Business Administration, North Central College Naperville, IL
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