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Yyyyyy x. yyyyyy

Xxxxxx, XXXXXX xxxxxx (xxx-xxx-xxxx



Qualifications for Chief Marketing Officer Vice President of Marketing


Multimillion-Dollar Global Marketing Strategic Analysis / Planning Trends Tracking

High-Volume Sales New Business Development Start-Up Operations Strategic Partnerships

Program Design / Development Interactive Marketing Mobile Marketing Project Management

B2B Marketing Creative Concept Development Advertising Budget Control Fundraising SEM SEO

Product Development / Marketing Strategic Communications Event Planning Consumer Research / Behavior

Multi-Channel Marketing Social Networking Leads Generation Online Marketing Analytics Corporate Branding


Highly Accomplished, Entrepreneurial Executive who drives lucrative decision-making in competitive domestic and international markets, and who aligns with a company s vision, value, and goals to offer solutions-centric marketing strategies for insightful, change-oriented results. Axxxxxxrd-Winning Leader who contributes talent in high-profile, image-based marketing, strategic planning, media buying, leads generation, public relations, and sales promotions. Visionary Professional who rises above challenges to improve the bottom line and achieve winning outcomes, including quickly adapting to evolving marketplace scenarios to consistently boost business performance. Excellent Communicator who develops synergistic relationships with cross-geographical executives, multidisciplinary teams, clients, and consumers.


Career Highlights


  Received 2008 s Xerox PIXI Axxxxxxrd (Runner Up, 2007) and the first-ever John Hancock Bright Idea Axxxxxxrd.

  Developed, raised, and closed $300,000 in seed round capital for development of Agent Review, and secured Page One ranking on Google for Insurance Agent Reviews outranking Glassdoor, Angie s List, and Yelp.

  Recognized for key excellence with recognition as Insurance Industry Product of the Year by Life Health Pro.

  Built highly lucrative business opportunities with high-profile Aflac, AmTrust, and Cigna accounts under NDAs.

  Generated consistent sales growth within a flat-growth industry as Chief Marketing Officer for ACSIA Partners, and led company to rank as one of the fastest private 5,000 growing companies by Inc. Magazine (2008 2011).

  Improved national branding while supporting recruiting by developing new social networking media strategies.

  Coordinated and managed a direct mail campaign that included key weekly mailings exceeding 200,000 pieces.

  Created annual multimillion-dollar leads generation campaigns and consistently drove targeted YOY sales growth.

  Led the start-up of the 3in4 Association a nationally recognized non-profit that has been featured on billboards in Times Square and numerous programs, including Fox & Friends, as well as radio, print, and broadcast outlets.


Professional Synopsis


Agent Review (, Xxxxxx, XXXXXX 2014 Present


CEO Co-Founder

Capitalize on the opportunity to lead forxxxxxxrd-thinking development of a non-biased, education-based online platform built on 3 core consumer principles Education, Search, and Assessment for empowered consumers seeking information on insurance products and / or agent ratings per individual search criteria. Recruit, train, mentor, and manage a top-performing leadership team with below-market compensation packages to boost the bottom line, and create executive and shareholder value by consistently providing integral vision, leadership, and strategy. Develop and implement annual strategic business plans, as well as managing investment, leads generation, and partnership channels to increase MRR. Launch unique platform products, including recent Client s Choice Axxxxxxrd, Review Rotator, and Personalized Guide Generator.


Roeser Resources, LLC, Kirkland, XXXXXX 2001 2016


Founder President

Strategically steered the start-up and successful operations of this full-service creative, marketing, and branding boutique agency, including continually promoting a passion for big ideas executed for the budget-conscious client company while specializing in brand strategy, communications, launch design and development, and business growth and / or reinvention. Offered multiple axxxxxxrd-winning creative talent to deliver unmatched results in competitive markets. Leveraged digital, social, and print media to empower nationwide brands, engage consumers, and build strategies for ongoing revenue generation.


2016 Annual Contracted Accounts

ACSIA Partners Professional Mortgage Alliance FPS Insurance

2015 Annual Contracted Accounts

Artizen Cannabis ACSIA Partners Professional Mortgage Alliance Trans Marine Propulsion Systems, Inc.

2014 Annual Contracted Accounts

ACSIA Partners Trans Marine Propulsion Systems, Inc. American Independent Marketing

2013 Annual Contracted Accounts

American Senior Services, Inc. Trans Marine Propulsion Systems, Inc.

Hot Yoga, Inc. LTC Financial Partners, LLC American Independent Marketing


Yyyyyy x. yyyyyy

Page Two (xxx-xxx-xxxx



Professional Synopsis (continued)


RC Therapy 2011 2016


Partner Chief Marketing Council

Spearheaded weekly guidance on strategic marketing programs and materials development, as well as social media and public relations, for this company specializing in custom biopharmaceutical treatments to improve patient quality of life. Led peptide-based research for the treatment of key diseases (i.e. diabetes type-1, cirrhosis, rheumatoid arthritis, and cancer).


American Independent Marketing (AIM) 2013 2014


Marketing & Public Relations Expert (Contract Role)

Expertly conceptualized, developed, and implemented high-profile, image-based multi-product marketing and materials creation for diverse consumers and insurance agents. Personally led seminars and online training for insurance agents to support topics on marketing and social media. Directed outreach to raise axxxxxxreness of AIM s proprietary platform, Connected Agent, while strategically delivering resourceful advisement and development of corporate-branded materials.


Dr. Marion Media 2012 2014


Marketing Consultant

Utilized broad scope of industry knowledge toxxxxxxrd leading targeted branding-focused initiatives for the Dr. Marion to the Rescue TV show pilot. Concurrently served as Executive Producer. Pilot can be viewed at


American Senior Services, Inc. 2012 2013


Chief Marketing Council

Delivered results-centric weekly advisement on marketing programs, social media, materials development, and public relations initiatives while providing first-hand expertise on accelerating and leading companywide change efforts. Proactively shaped the company s strong public profile and presence while building new capabilities in / out of the marketing department.


ACSIA Partners (f/k/a LTC Financial Partners, LLC), Kirkland, XXXXXX 2010 2012


Chief Marketing Officer Vice President Sales & Marketing

Maximized the bottom line of the nation s largest long-term care insurance agency by managing 6 internal marketing staff and a network of external agencies across 5 regional offices and 500+ agents and consultants. Developed marketing for high-profile Highmark Blue Cross, United Services Automobile Association (USAA), and the National Education Association, among others. Executed marketing across corporate headquarters and joint management of 3 phone sales offices in Xxxxxx, Kansas, and Florida, including handling schedules, milestones, deliverables, and measurements. Directed ongoing public relations, branding, and social media. Drove YOY sales growth via internet, direct mail, and affinity leads generation efforts.


LTC Financial Partners, LLC 2003 2010


Director of Marketing

Played a vital role in cohesively developing and managing companywide national branding, public relations, and marketing.


Trans Marine Propulsion Systems, Inc. 1997 2003


Vice President Sales Marketing

Applied strong leadership talents toxxxxxxrd coordinating and managing profit-driven sales and marketing initiatives, including directing execution of comprehensive sales plans and developing and implementing industry-specific sales and marketing strategies. Personally secured national sales and service distribution for Niigata Z-Pellers, Xxxxxxkefield, and Kemel, as well as diesel engine service and component overhaul contracts with Maersk Lines, American Seafoods, and Holland American Line.




Seattle Pacific University


Bachelor s Degree in Economics (Minor in Business Administration)


Professional Affiliations


Founder President 3in4 Association


Former Advisory Board Member Penn Treaty Network American Insurance Company

Former Advisory Board Member Intercompany Long-Term Care Insurance Conference

Former Board Member Rise N Shine

Former Member Judge (2009 2010) ECHO Academy of Direct Marketing Arts & Sciences


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