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- Details-Focused Leader who offers a background in High-Volume Sales, New Business Development, Account Management, Market Analysis / Forecasting, Process Optimization, and Competitive Market Positioning, and contributes talent in Trends Tracking, Program Development, and Network Development.
- Top Performer who boasts above-average career results, and who can make decisions to reflect positively on operations in alignment with a company s vision and goals to attain a significant competitive advantage.
- Visionary Professional with commendable accomplishments across national / regional sales initiatives, and who can rise above challenges to increase multimillion-dollar revenue and drive winning outcomes.
National Accounts Manager ￨ Regional Sales Manager Southeast
Capitalize on the opportunity to lead all national accounts management, including directing small grocery and convenience chain accounts, as well as all independent convenience accounts in Florida and Georgia.
Proactively call on Directors RA, National Account Executives, Area Directors, Marketing Developing Manager, Branch Managers, and District Managers for Dr. Pepper Snapple Group in Florida and Georgia.
Call on Pepsi Refreshment Services in Tallahassee with NuGrape not distributed by Dr. Pepper Snapple Group.
Maximize bottom-line performance by selling marketing programs and distribution for national and local accounts, along with setting up budgets for accounts and branches, delivering monthly and annual volume and profit plan, and executing sales plan to grow territory which is instrumental in driving business success.
Generated positive % growth in both accounts for 7 of 8 years.
Built strong relationships with Hess / Speedway, Circle K, and 7-11.
Honored with Achievement Awards for Publix, Winn-Dixie, and Walmart.
Achieved AOP spending plan while monitoring and communicating volume forecasts.
Convenience & Gas Key Account Manager Southwest Florida (2004 2008)
Strategically steered sales for a small format segment generating $35 million in annual revenue, including building partnerships with key customers (i.e. store, district, regional managers) to achieve sales objectives.
Forecasted volume and revenue for 50+ different brands and packages, including facilitating communication to a frontline salesforce driving consistent trade execution and administering promotions.
Member of PGB s Winner s Circle in 2004 and 2005.
Recognized as Best of the Best for the market unit in 2006.
Honored as SW Florida s Key Account Manager of the Year in 2005.
Generated 200% inventory index on the overall sales floor versus brand leader.
Enhanced account growth 40% by creating new marketing programs and incentives.
Secured exclusive grand opening programs with Hess and Racetrac Regional Managers.
Drove sales 3%, marginal contribution 10%, and revenue 12% year-to-date versus 2005.
On-Premise Key Account Manager Southwest Florida (2000 2004)
Utilized broad scope of industry knowledge toward expediting sales for Pepsi s on-premise key customers worth $15 million in revenue, including leading segment, customer, and competitive landscapes to assigned accounts, as well as establishing profit-generating networks with customers and support teams.
Developed valuable relationships with business owners; buyers; and regional, district, and store managers.
Directed training / development of Food Service Sales Representatives.
Presented account growth strategies to 100+ sales managers at monthly meetings.
Expertly prepared and presented business reviews and proposals to decision-makers.
Successfully gained alignment with Pepsi location managers to lead trade execution.
Senior New Business Development Manager Southwest Florida (1994 2000)
Led targeted decision-making for a results-focused new business development team tasked with growing volume and net equipment placements, including promulgating key customer relations in different channels.
Aggressively sold wide-ranging programs, promotions, and new product innovation to core decision makers.
Directed Blitz Teams responsible for driving profitable new account acquisitions in alignment with goals.
Cultivated direct reports into sales management roles to boost success.
Completed training and certification in Pepsi s selling process (P.E.P.S.I).
Conceptualized and implemented dynamic training and effectiveness programs.
Exceeded bonus targets and equipment placement targets for 6 consecutive years.
Route Sales (1989 1994)
Played a vital role in building and sustaining profitable relationships which laid the foundation for career advisement, including continually meeting and / or exceeding the needs of customers via targeted sales.
Consistently exceeded volume targets.
Recognized as Salesman of the Period 11 times.
Pioneered a Peer Coach Training Program in Southwest Florida Market Unit.
Undergraduate Business Management Studies ￨ Career Development Emphasis
Sales Leadership Training / Development
The Selling Foundation ￨ From Planning to Action ￨ Back to Basics Refueled
Preparing Others to Sell ￨ Becoming a World Class Sales Coach ￨ Preparing to Sell
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